Sr. Communications Manager

Company: ChristianaCare
Location: Wilmington
Posted on: April 20, 2024

Job Description:

Are you an experienced healthcare communications professional who is looking to make a positive difference in the community?ChristianaCare is one of the country's most dynamic healthcare organizations, centered on improving health and making high-quality health care more accessible, affordable and equitable throughout the communities it serves. ChristianaCare includes an extensive network of outpatient services, home health care, urgent care centers, three hospitals (1,299 beds), a free-standing emergency department, a Level I trauma center and a Level III neonatal intensive care unit, a comprehensive stroke center and regional centers of excellence in heart and vascular care, cancer care, and women's health. ChristianaCare is a nonprofit teaching health system with more than 260 residents and fellows. It is continually ranked among the nation's top hospitals for quality and patient safety. With its unique CareVio data-powered care coordination service and a focus on population health and value-based care, ChristianaCare is shaping the future of health care.ChristianaCare Offers

• Full Medical, Dental, Vision, Life Insurance, etc.
• Two retirement planning offerings, including 403(b) with company contributions.
• Generous paid time off with annual roll-over and opportunities to cash out.
• 12-week paid parental leave.
• Incredible work/life benefits including annual membership to care.com, access to backup care services for dependents through Care@Work, retirement planning services, financial coaching, fitness and wellness reimbursement, and great discounts through several vendors for hotels, rental cars, theme parks, shows, sporting events, movie tickets and much more!About this PositionChristianaCare is searching for a Senior Communications Manager to specialize in emergency/crisis communications and issues management. This role is an exciting opportunity for a communications and public relations professional to make a meaningful impact on the community and on the reputation and public perception of a nonprofit health system while ensuring transparent and effective communication during challenging situations.Key Responsibilities:
  • Issues Management: In collaboration with the Communications Director and internal stakeholders including Government Affairs and Legal/Risk Management, proactively identifies and addresses issues and opportunities that have the potential to impact ChristianaCare's reputation.
  • Emergency Communications: Serves as the primary representative of ChristianaCare's Department of External Affairs on ChristianaCare's Emergency Management Committee. Develops and maintains standard operating processes and team readiness to support communications needs in emergencies, including health emergencies and operational disruptions. Works with leadership to review crisis communications procedures to keep them current. Trains External Affairs Communications Team on emergency communication procedures, helping them understand their roles and responsibilities during system emergencies.
  • Communications Planning and Message Development: Crafts clear, accurate, strategic communications plans and messaging that aligns with ChristianaCare's values and mission, ensuring consistency across all communication channels.
  • Stakeholder Engagement: Collaborates and maintains relationships with internal and external stakeholders, including ChristianaCare leadership, medical staff and employees, health care partners, public officials, media and the community, to ensure effective communication and appropriate transparency.
  • Media Relations: Establishes and maintain relationships with local and national media outlets to effectively communicate our organization's mission and initiatives, and respond to media inquiries during crises.
  • Reputation Monitoring and Analytics: Collects and evaluates data related to ChristianaCare's reputation and public relations and makes recommendations to the Communications Director in order to guide continuous improvement.Principal duties and responsibilities:
    • Protects and enhances brand reputation through effective issues management and crisis communications, in collaboration with other members of the Communications team.
    • Develops and executes strategic communications plans for ChristianaCare.
    • Project management of a wide variety of communications projects, often in close collaboration with marketing, design and digital/social media teams.
    • Supports executive communications and thought leadership, including logistics and presentation development.
    • Writes communications plans, press releases, social media posts, speeches, talking points, presentations, internal/corporate communications, e-mails, website copy, briefing sheets, letters and other materials as needed to support a wide variety of communications projects.
    • Advises and coaches leaders and spokespersons for interactions with the media and the public, in collaboration with the media relations team.
    • Participates in media-on-call rotation to ensure 24/7 responsiveness to strategic communications and media relations needs of the organization.Education and experience requirements:Bachelor's Degree and minimum 10 years of public relations experience, with a demonstrated ability to write and successfully execute multi-facetted communications plans. Candidates with a degree in public relations or communications are preferred.Experience in issues management and crisis/emergency communications.Experience in health care communications, including internal communications, physician communications, public relations and social media.Experience in developing and executing strategic communications plans.Experience in writing and editing news and features content, press releases, speeches, presentations, website and social media content.

Keywords: ChristianaCare, Wilmington , Sr. Communications Manager, Executive , Wilmington, Delaware