Retail Regional Sales Manager

Company: Berks Packing Co., Inc.
Location: Reading
Posted on: February 18, 2026

Job Description:

Job Description Job Description Berks Packing Co., Inc. is a 3rd generation family-owned and operated meat processor with a facility located in Reading, Pennsylvania. We have a long-standing tradition of providing excellent product quality and customer service. Berks has been a family favorite for over 91 years! Berks has an immediate need for a Retail Regional Sales Manager. Under the general direction of the Director of Sales & Marketing, the Retail Regional Sales Manager designs and implements annual and quarterly customer category business plans for assigned customers leading to achievement of sales volume, revenue and margin targets. Key Result Areas: Achievement of annual / quarterly sales volume budgets for assigned customers Achievement of annual new business development volume and revenue targets for designated customers / markets Development and implementation of category-specific annual/quarterly business plans for assigned customers, including product authorizations, promotion programs and retail pricing Implement personal performance measurement system, including volume, revenue, promotion spending and new product authorizations, track results and adjust plans as required Successful introduction of targeted new products for assigned customers Implementation of company category management capabilities using IRI / internal data sources as required Key Accountabilities: Development of enhanced business relationships and broader penetration for assigned customers Implementation of personal performance measurement system, including volume, revenue, promotion spending and new product authorizations, track results and adjust plans as required Develop and implement, in conjunction with Director, Sales and Marketing, go-to-market strategies and plans that align strategic company initiatives with key customer requirements Implementation of sales forecasting process for assigned customers Provide market/customer intelligence on competitive activity across key product categories Embrace and communicate Berks Packing Company core values Position Specifications: Education: BA or BS / Preferably Business with Marketing Emphasis Experience: 6-10 years of Consumer Package Goods sales and marketing experience with increasing responsibility and demonstrated success building sustainable customer business relationships, brand and/ or private label sales initiatives Ability to multi-task, with the personality to operate in a lean, conservative, mid-sized company environment, wherein the individual will both complete tasks and manage Quickly able to develop internal company, customer and vendors trust and confidence based upon honesty, integrity, sincerity and mutual respect, fostering teamwork and open communications. Demonstrated communication and inter-personal capabilities that promote participation, education and information sharing, while setting high personal and departmental deliverables. Proficiency in Microsoft Office, Microsoft Teams, Proficient internet skills, Sage X3. EOE M/F/D/V A pre-employment physical and drug/alcohol screen is required. We conduct background checks as part of our pre-employment screening process and follow all EEOC and FCRA regulations regarding the use of criminal records in the hiring process.

Keywords: Berks Packing Co., Inc., Wilmington , Retail Regional Sales Manager, Sales , Reading, Delaware